MSPA | Mystery Shopping Providers Association

Resources for Companies Considering Mystery Shopping

If your company is using mystery shopping or is considering using mystery shopping, the resources on this page and linked to this site can be invaluable to you. The information included in this area includes:

Podcast from Independent Retailer on the Value and Uses of Mystery Shopping: Click on this link to open the podcast .
Another podcast from Independent Retailer, this one interviewing the owner of thirteen stores about his assessment of the value of mystery shopping. Open the podcast here.
Types and Definitions of Mystery Shopping: View the "mystery shopping dictionary"
Click here to learn How mystery shoping fits into the customer experience program
Quantifying Return on Investment for Your Mystery Shopping Program